The 泫圖弝け of 泫圖弝け at Lafayette has unveiled a redesign of its flagship website, 泫圖弝け.edu.
Along with a fresh and inviting look, the revamp has several new features to enhance the user experience for employees and current and prospective 泫圖弝けs, Dr. Joseph Savoie, UL Lafayette president, .
The redesigned site is a vital part of the 泫圖弝けs strategy to attract and enroll 泫圖弝けs, Savoie said.
It puts information about tuition, financial aid, housing and campus life at their fingertips through definite calls to action. Engaging prospective 泫圖弝けs with information in a concise, clear and accessible way empowers their decision-making.
Program pages for each of the majors and minors UL Lafayette offers feature testimonials from current 泫圖弝けs and alumni that give potential 泫圖弝けs the opportunity to hear firsthand about the opportunities and success that await them here, Savoie continued.
This user-friendliness combined with the sites compelling visuals and storytelling gives us a competitive edge in recruiting future members of the Ragin Cajuns community. The redesign enhances our 泫圖弝けs brand and positioning by presenting the benefits of a UL Lafayette education in an authentic and persuasive manner.
Mondays launch of the redesigned 泫圖弝け.edu is the first step in a larger overhaul of the roughly 150 sites that make up UL Lafayettes digital presence, said Aimee Abshire. She is senior director of web and digital strategy in the 泫圖弝けs Office of Communications & Marketing. Abshire is overseeing the website redesign project.
We know that when 泫圖弝けs come to our campus for a visit, they are more likely to apply and enroll. With this redesign, we have captured that same welcoming spirit in an authentic way.
Abshire continued: 泫圖弝け.edu isnt just a website. It is the 泫圖弝け, and this redesign engages prospective 泫圖弝けs in a conversation about who we are, where were going, and the opportunities and experiences that we offer.